WATER2WINE

Art Direction | Brand Identity | UX/UI Design

  • A redesign of a small batch winery called Water2Wine. Water2Wine prides itself in its option to experience all aspects of wine. From the ability to make your own wine and label to being able to browse the extensive wine store and their friendly and inviting wine bar, Water2Wine is truly a unique experience.

  • Figma, Adobe Illustrator, Adobe Photoshop, Adobe Lightroom, Canon 7D

  • Hope Vandiver: Design Research, Website Design, Copywriting, Photography, Brand System
    Taylor Barajas: Design Research, Ads, Photography, Brand System
    Krista Coffman: Design Research, Ads, Trademark, Photography

  • My group and I rebranded Water2Wine to be more warm and inviting with a focus on a personalized wine experience.

GO TO FINAL OUTCOME
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  • This rebrand was a first for me, and it was honestly really fun to do. I took a different approach to the design research and it was interesting to see how that helped me and my group make the design decisions we did.

  • I would like to add a social media campaign to further push the message of the advertisements as well as adding some more branded items like a menu and wine bag.

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